The categories

Guidelines

The Awards are free to enter and you can choose as many categories as you wish (a separate entry must be put together for each).

1. Best female marketer of the year

This category recognises an individual who has demonstrated notable achievement over the past year. This is open to client-side marketers who would have budget responsibility, and can provide evidence of tangible results that have significantly impacted on the performance of their products, brand or organisation. The winning individual will have demonstrated excellence, commitment, and their approach will stand out in terms of their understanding, management, and their application of best practice in marketing.  Submissions must explain the marketer’s objectives and how these fitted into the wider business strategy, indicate how success was measured, and quantify the impact on performance and return-on-investment. The submission should be supported by testimonials from senior management colleagues verifying the success achieved. For this category we would like nominations from teams as well as self nominations.

2. Best female marketer – commercial campaign

This award recognises the best woman marketer responsible for the most effective marketing campaign for a commercial product or service in the private sector.

3. Best female marketer – not-for-profit campaign

This award recognises the best woman marketer responsible for the most effective marketing campaign for a product or service in the public sector, charity or not for profit sector.

4. Best female marketer – CSR initiative

This category recognises an individual (can be part of a team) responsible for a corporate social responsibility initiative.

5. The male marketer – campaign targeting women

This award recognises the best male marketer responsible for the best innovative, creative and effective marketing campaign aimed at women.

6. New female marketer of the year

This category recognises someone who is relatively new to the marketing discipline, and has made a significant achievement within the time they have been performing as a marketer.

The individual will have less than 4 years experience as a marketing professional, and will demonstrate a comprehensive understanding and application of marketing best practice. They will have achieved tangible success with their product, brand or organisation, which should be clearly captured and presented as part of the submission.

Submissions must explain the marketing objectives and how these fit into the wider business strategy, indicate how success was measured, and quantify the impact on performance and return-on-investment. The submission should be supported by testimonials from senior management colleagues verifying the success achieved.